Accepting Clients for Fall 2021 & Winter 2021
Video Creation Mastery
Ready to create videos for your online business without sacrificing your busy schedule and being overwhelmed with where to start?
I help you go from overwhelmed to confident with my 4-week process.
“I was struggling to find the simple answer to how to do this, [I’ve] been reading a lot of articles and seeing videos that seem way too long to watch--this was simple, easy, and I’m up and running!”
“My videos have been bringing in prospects.”
“I’ve gotten more engagement from my audience than I had when I was blogging.”
Ready for these results?
I’ve helped my clients get results like these and I’d love to help you next!
Creating videos can feel overwhelming, I know.
Especially when you’re an introvert and don’t know what to talk about on camera, right?
You know you should create videos for your business because it’ll convert more prospective clients and help you become an authority in your niche, BUT it just feels daunting because you’re afraid you’ll come across as stupid and the exact opposite of what you think an authority figure should be.
You also think you’re not pretty enough, thin enough, or personable enough to be on camera. Only extroverts shine on camera and as an introvert, you’re not so good at the whole public speaking thing.
Does this sound familiar?
As an introvert, you think creating videos is definitely not the right fit, so you stick to hiding behind your screen and try to find different ways to create content that doesn’t require being on camera.
I mean, there has to be something besides video marketing that will suit you better, right?
But here’s the honest truth:
72% of customers would rather learn about a product or service by way of video. If you’re looking for a more effective way to build ‘know, like, and trust’ with your clients, nothing beats creating videos. Not blogging and not podcasting.
Say goodbye to the old you who couldn’t get on camera!
Which of these applies to you?
Does this hit home for you?
Your fear of the unknown is holding you back from creating the awesome videos you could be making to help serve your clients better, create and grow your brand, market and sell your services/products, and spread your unique message to the world!
You don’t have to be an extrovert to do this.
You just have to have the right process in place.
Yes, I said process.
You don’t need to be the prettiest, thinnest, smartest, funniest, most personable person to create videos.
You only need to be yourself and follow the right process in place. It’s that simple.
If you don’t have the right process in place and try to fake your personality, creating videos gets overwhelming and not fun.
When it gets to be too much, you don’t want to do it anymore.
By creating a simple process and being yourself, you’ll confidently create videos for your business consistently.
As you create videos consistently, you’ll build your authority and grow your audience with clients who want to buy from you.
How can I be so sure?
Because I used to shy away from creating videos.
It took me over a year to convince myself to create videos for my business, and I regret I didn’t get started earlier!
I was so afraid to be on video because I felt I wasn’t pretty enough, thin enough, or personable enough. I also thought I was bad at public speaking AND I have a monotone voice.
I’m Paigon, the founder of Natasha Lane Design Co. I’m a brand designer, web designer, and content creator. I help you create chic brands so you are confident in marketing and selling your services.
When I first started my business, all I heard were crickets. I did all the things I was supposed to do, like creating blog posts, posting on social media, sending out newsletters, but there was nothing. I thought I was just bad at doing business and maybe this wasn’t for me since I’m an introvert.
Even though I thought creating YouTube videos was a good idea, I was still full of doubt. I’m an introvert so I won’t do well on camera. I’m not personable enough, funny enough, pretty enough, thin enough, I have a monotone voice and I’m not really a speaker but a writer. Also, I already have enough work to do, filming videos just seems like it’ll take too much time.
Being on video was really hard for me. Even though creating videos really was fast and easy, it drained my energy. I’m a perfectionist so behind the scenes, you don’t see all the bloopers I made or how hard I try to not be monotone. I had to find routines that would get me hyped up for filming and recharge my energy after filming.
After I created my routines, it got easier and it became worth it. After uploading a couple of videos, I started getting more engagement. People would leave comments on my videos and I would get questions from my email subscribers.
The biggest reward came from the changes in myself. I became more confident and a better speaker. Being on camera and speaking about branding and creating videos actually helped me build my brand and become an authority on my topic. This led to being better at speaking to people on camera and leading to other opportunities like hosting an Instagram takeover, becoming a speaker at 2 summits, and creating guest posts (like this one). There were even opportunities that I’ve refused because I didn’t have the time to fit them into my schedule.
I’ve met a lot of other business owners and that would not have happened if I didn’t start creating videos.
You know what can happen when you finally take the leap and start creating videos?
Ready to make this your reality?
Video Creation Mastery
This is a 4-week coaching program that’ll help you create your video creation process so you’ll make videos easier, faster, and MORE consistently.
✨ You’ll learn to follow a video creation workflow so you can consistently make videos and never think about forgetting a step.
✨ You’ll brainstorm content ideas that align with your business goals and make you $$$.
✨ You’ll create the perfect script for your brand to keep your audience engaged.
✨ You’ll learn to film videos faster so you can film multiple videos in one day.
✨ You’ll learn to save time on video editing and free up time so you can concentrate on work that actually makes you money.
✨ You’ll learn to optimize your videos so YouTube will help you get found in the search results.
Once you’re booked, here’s how it works
Get in the know
Before you get started creating videos, you need to get organized! Being organized will help you stay on top of what you need to do every time you create a new video. Good news, you don’t have to think about this step because I’ve done all the work for you. You’ll receive my done for you Asana Video Creation Workflow as soon as we start working together. You just import it to Asana and you’re good to go. This is a CSV file, so it’ll work with other project management tools.
Next, you’ll have your first coaching call with me. Before we officially start working together, you should have scheduled a time that fits your schedule. This is a 45-minute call where we’ll talk about your business goals and brainstorm content ideas together that relate to your services, products, and offer gifts. The whole point is to create videos that either get your clients to buy, grow your email list with potential clients, or create a video library that keeps serving your clients.
After you’re done brainstorming your content, you’ll learn how to research keywords and come up with the final title of your video. This will help you get found on YouTube search results. Even if you’re not using YouTube, it’s a good idea to focus on SEO so you’ll get found on different search results like Google or Pinterest.
Your TV show format
During this time you’ll learn to craft your perfect script. You’ll receive a script template that you can reuse every time you create a new video. This script will help you format your videos so you can start creating your brand. This script template will help you save time filming your videos and you’ll always know what to say on camera. No more awkward silence, rambling, or brain farts while you’re speaking on camera.
I’ll also send you some tips on how to become confident on camera. As an introvert, I know how hard it is to muster up the courage to show up and speak in front of the camera. You’ll get tips on how to film your videos faster so you can batch film multiple videos.
Simple Video Editing
The #1 complaint I get from my clients is video editing takes too long. During this week, you’ll learn how to edit your videos faster so you can have more time for other things like spending time with your family and friends, working, or just having personal time.
Video editing doesn’t have to be time consuming. I’ll also give some ideas on how to edit videos, branding tips, and other secrets to make your videos look more polished and professional.
I’ve dedicated a week for this so you can experiment with editing your videos. This should give you enough time to look for background music, sound effects, transitions, and other things you might want to add to make your videos look more fierce.
It’s time to make your debut
In the final week, you’ll upload and schedule your first video. You’ll optimize your video for YouTube or other platforms. After your video goes live, you’ll promote it across your social media channels, send it out to your newsletter, and repurpose it to your blog. Your video was meant to be seen, so let the whole world know about it!
You’ll also have your last coaching call with me where I answer any questions you have about the whole video creation process.
Paigon’s very organized and always delivers on her promise.
She offers great suggestions, listens to her customers, and works to bring their vision to life. I am very pleased with Paigon’s work. I learned a lot through this process with her. She helped me tremendously.
Nicole & Rose
Your brand is the face of your business
Let’s work together to make sure your brand gives a great first impression to your dream clients.
Video Creation Mastery
Ready to become a celebrity in your field? The best and fastest way to get visible is through video. With Video Creation Mastery, I help you become a master at creating video content for your business.
Branding x Video x Web Design
Now that you’ve reached celebrity status, it’s time to focus on your image. This is where branding comes into play. If you want to start charging premium prices, like going from getting paid E.L.F. $ to Dior $, then it’s time to upgrade your image to match your goals and get on your way to becoming an icon.
Working with Paigon has been so incredibly easy!
From start to finish she had made it very easy to keep in contact, track the progress of a project, and also make changes when needed. Working with her has been an absolute pleasure and I look forward to working with her again in the future.
YOU CAN KEEP TELLING YOURSELF THAT ONE DAY YOU’LL START CREATING VIDEOS FOR YOUR BUSINESS.
Or you can start creating videos that serve your dream clients right now.
You can continue hiding from your dream clients hoping they’ll find you someday.
Or you can get in front of them and start helping them achieve the transformation you know you can.
The choice is yours.
Where you are in 6 months will be a result of what you choose to do now. So tell me, where do you want to be?
Paigon was so supportive, and so helpful during our project together.
I was on a very short timeline, and she delivered on time and was so quick with making changes as they needed to be. I love the work she did and was so happy to have her help since video editing is not a strength of mine. I would hire her again in the future.