Natasha Lane Design Co.

What’s the point of branding? Do I need a brand? Is branding really important? Keep watching to find out more.

What’s the point of branding?

If you’re doing business online or promoting yourself online, you probably have seen blog posts and videos on branding.

But is it really important? The short answer is yes, but I’m going to give a short, long answer instead by starting off asking ‘what’s branding?’.

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Want an easy way to grow and market your business online? Are you trying to build a brand and become more visible online? Then YouTube might be for you. Keep watching to find out why your business should be on YouTube.

Why your business should be on YouTube

If you’re just getting started online growing your business or brand, you probably have these goals in mind.

• You want to get started creating your brand. 
• If you have a brand, you want to build brand awareness. 
• You want to build authority on your topic or niche.  
• You want to build social proof. Which is basically proving that you’re a real business and not trying to scam people. 
• Maybe you’re trying to build a community or grow your email list.

No matter which goal you have, creating video content for your business will help.

Video is the fastest way to grow know, like and trust, and that’s because people can see, hear, and get to know your personality if you keep creating consistent videos.

Even though every social media platform has a video element now, in this video, I’m going to specifically talk about YouTube.

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Sound is really important when it comes to video. Here’s how I record my voice for my videos. Don’t worry, it’s really simple and easy to do.

If the audio in your videos is crappy, no one will want to watch your videos. I mean, what’s the point if they can’t hear you or understand what you’re talking about.

How I record my voice for my videos

In this video, I’m going to show you how I record my voice for my YouTube videos.

If you don’t know, I’m all about having a simple set up that’s efficient and convenient. That means I’m really lazy, but mostly I don’t like wasting my time.

That’s why this video will be really short and easy because I really only need 2 things, and that’s my mic and Garageband.

So let’s get to it.

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