Brand x Web Design for Pink Tint

*This Brand x Web Design for Pink Tint is a fictitious company created for my portfolio.

Overview

Pink Tint Productions is a music production company specializing in independent music. They support artists who are bold and charismatic.

Target Audience

They produce young talent between the ages of 18-40 (mostly female). They specialize in independent music with an edgy style. Think Lady Gaga, Nicki Minaj, and Black Pink.

Inspiration Board

Here are the images that inspired the atmosphere for Pink Tint.

Brand x Web Design for Pink Tint - Inspiration Board

Logo

The main logo.

Brand x Web Design for Pink Tint - Logo

 

The variation logo.

Brand x Web Design for Pink Tint - Variation Logo

Brand x Web Design for Pink Tint - Variation Logo

Brand Board

This board showcases the final logo, typography, color palette, and so on.

Brand x Web Design for Pink Tint - Brand Board

Collateral items

This is the letterhead and envelope.

Brand x Web Design for Pink Tint - Letterhead and evelope

Pink Tint’s business card and thank you note.

Brand x Web Design for Pink Tint - Business card and thank you card

Examples of social media templates.

Brand x Web Design for Pink Tint - Social Media Template

Brand x Web Design for Pink Tint - Social Media Template 2

Website

Brand x Web Design for Pink Tint - Website

 

Brand x Web Design for Pink Tint - Full website

 


Designer:  Paigon Davis

Package: Brand x Web Design

*This is not a WordPress site. I coded this with HTML, CSS, and Javascript.

View the website here.

This was based on the logo x branding template. View the Logo x Branding template here.


Project Summary

The mission was to showcase Pink Tint’s bold, stylish, and fun persona. Obviously, pink was going to to be the main color, but the problem was how can we get edgy without being too frilly.

Looking over the inspiration board, it was clear that a bold blue and purple would compliment the pink tones. The colors created an almost cotton candy-esque theme with an edge. A handwritten font showcases a chill, go with the flow, atmosphere. This font was perfect because it was carefree while steering clear of being too feminine.

To keep with the aesthetics, the photos were edited in Photoshop to bring out more pink tones and become more vibrant (all the photos were free stock photos).

If you have any questions or comments about this portfolio, feel free to contact me or comment below.

Service Price List

 

Brand x Web Design for Pink Tint