• Should I build a personal brand

    Should I build a personal brand?

    Building a brand online? Don’t have millions of dollars to waste on marketing and advertising? Personal branding might be the solution for you. Keep watching to find out how creating a personal brand can help get you more clients.

    Should I build a personal brand?

    Last week, I talked about how to build your brand on YouTube. Before you get started creating a profile, setting up your channel and/or creating videos, you need to make a big decision.

    Are you building a personal brand or a company brand?

    I’m going to help you decide. The correct answer for you is a personal brand.

    Why a personal brand?

    So, why am I telling you to build a personal brand? The short answer is I assume that you’re watching this video because you’re a solopreneur or small business. And if you’re one of the 2, you have limited funds for marketing. 

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  • How to build your brand on YouTube

    How to build your brand on YouTube-20

    Are you invisible online? Want a quick way to build brand awareness? If you’re trying to build your brand online, then building your brand on YouTube will help. Keep watching to learn how to build your brand on YouTube.

    How to build your brand on YouTube

    A few weeks ago, in the video ‘Why your business should be on YouTube’, I talked about the many goals that your business has when it comes to marketing and growing your business.

    Some of those goals include building brand awareness, building authority, and building a community. Basically, if your goal is to become more visible online and get more clients, here’s how to build your brand on YouTube.

    Branding 101

    First, we’re going to start with basic branding. I’m not going to go into great detail because I already talked about this last week.  If you missed it, check out ‘What’s the point of branding?’ here.

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  • What’s the point of branding?

    What's the point of branding?

    What’s the point of branding? Do I need a brand? Is branding really important? Keep watching to find out more.

    What’s the point of branding?

    If you’re doing business online or promoting yourself online, you probably have seen blog posts and videos on branding.

    But is it really important? The short answer is yes, but I’m going to give a short, long answer instead by starting off asking ‘what’s branding?’.

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