How to use a YouTube Channel Art Template to brand your channel
Branding · Graphic Design · Video

How to use a YouTube Channel Art Template to brand your channel

Do you have a problem designing your YouTube channel banner? Well, there’s a YouTube channel art template for that. Everything comes already made, but you update it to fit your brand. Keep watching to learn how to use a YouTube channel art template to brand your channel.

How to use a YouTube Channel Art Template to brand your channel

If you’re not so great at designing or want to save time creating your YouTube channel banner, then this YouTube channel art template can help. I’m gonna show you how to customize this template so that it’ll fit your brand.

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How to remove the background from your image to create YouTube thumbnails using Adobe Photoshop
Branding · Graphic Design · Video

How to remove the background from your image to create YouTube thumbnails using Adobe Photoshop

Want a simple way to change the design of your thumbnail graphics? Remove the background of your photos. Removing your background, but keeping your image is a simple solution to creating unique designs for your YouTube channel. Learn more about how to remove the background from your image to create YouTube thumbnails using Adobe Photoshop.

How to remove the background from your image to create YouTube thumbnails using Adobe Photoshop

If you’ve been paying attention to how different YouTubers design their thumbnails, then you’ll notice that cutting yourself from the background is a trend. Personally I like this trend because it gives you more options when it comes to designing your YouTube thumbnail. In this Photoshop tutorial, I’m gonna give you two ways to remove your background.

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How to use a YouTube Thumbnail Template
Branding · Graphic Design · Video

How to use a YouTube Thumbnail Template

Are you frustrated with how your YouTube thumbnails look, but can’t hire a designer to design the thumbnails of your dream? Well, YouTube thumbnail templates are a cheap and simple design solution. You just have to update the YouTube template to fit your brand. Here’s how to use a youtube thumbnail template.

 How to use a YouTube thumbnail template

This YouTube thumbnail template I’m using comes with 4 different types of YouTube thumbnail templates. I’m going to demonstrate how to use them to fit your brand.

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What goes on during a free consult call
Graphic Design

What goes on during a free consult call

Did you know that I offer FREE consult calls? So what are they, and should you book one? The consult call is basically where we get to know each other. This is important so that we can know if we’re the best fit for each other. You don’t want to book a service if you’re not sure if it’s what you want or need. Here’s what goes on in a free consult call.

What goes on in a free consult call

Before the call happens, you have to book a call in my scheduler. You have the choice of picking between Skype or a phone call if you’re in the U.S. If you’re outside the U.S., then I can only offer Skype calls.

If you choose Skype, I tend to leave the camera off during our first call (unless this is a coffee chat, keep reading to find out more about those), but if you want the camera’s on, let me know! I would love to meet face to face. On the day of our consult call, I will call you at the scheduled time.

Who goes first?

Besides introducing ourselves, I always let you speak first. Usually, if you book a call with me, you have questions. Sometimes you already asked them when you booked the consult call. I had one client list everything she wanted to talk about on my booking form. Most of the call was spent answering all her questions. I didn’t mind, I thought it was interesting and it gave her a lot of ideas for her business.

If you don’t really have any questions, I start by asking about your business and your goals. Then I ask questions from there or you can ask questions from there. Don’t know what to ask during a consult call, click here for a few ideas.

What I discuss

After we discuss your questions and your business goals, then if it’s applicable, I might discuss my services, but that’s only if you’re interested. I’m not really a big fan of being pushy or aggressive with a sale. I just think of these calls as getting to know you and your business. BUT if you’re interested in my services, I discuss my process and what the next steps are in hiring me. Read More “What goes on during a free consult call”

Why A High Quality Logo Design Costs More Than $200
Branding · Graphic Design

Why A High Quality Logo Design Costs More Than $200

When most people think about a designer, they think that we create pretty graphics. That or they don’t understand what our job is. If you thought that the role of a graphic designer is to create pretty graphics, then you’re wrong. A designer actually plays different roles and that’s why a high quality logo design costs more than $100.

The real reason why a high quality logo design costs more

No matter what type of designer you are, you are wearing a lot of hats.  3 of those main hats are: problem solver, strategist, and creator.

Problem solver

You need a logo for your company, but you’re not going to take just any logo right? Well, I hope not. I would hope that your logo was created to represent your business and resonate with your target audience. That’s where a graphic designer comes in.

 

I'm a better detective.

 

The first thing I do when I book a client is to send them homework. What’s the point of the homework? This is one of the ways I conduct research. Yes, before our first meeting, I research everything I can about your industry and target audience.

Then, by the time we have our first meeting, I already have your creative brief and mood board ready for your approval. The creative brief makes sure that we’re on the same page about your brand. The mood board is the guideline for inspiration for when I start designing the logo or any design project.

Click here to read more about the homework process.

Strategist

Now it’s time to create a strategy. Once I research your business and your audience, it’s time to think about the end goal. Depending on the project, the end goal is different. For a logo, the goal is to create something that resonates with both the brand and the target audience.

So what does the audience want? Well, it’s my job to research that. Every answer would be different depending on the business. When I do find the answer, it’s time to start brainstorming.

 

Strategist

 

During the brainstorming session, I list out as many ideas as I can that represent the business. Basically, it’s like creating a mind map of all the possible directions that the brand could go in. Once I’m done with that, it’s time to create. Read More “Why A High Quality Logo Design Costs More Than $200”

5 Tips For Providing Your Designer With Helpful Feedback
Client Process · Graphic Design

5 Tips For Providing Your Designer With Helpful Feedback

During the design process, there are always revisions from the client. It’s always great to give helpful feedback so that it will help the project run smoothly, quickly, and easily. I don’t think these tips apply only to designers. All these steps can apply to giving feedback in any industry. These are the tips I use for work or when I’m in mastermind groups and have to give my opinion. Here are the 5 tips for providing your designer with helpful feedback.

5 Tips For Providing Your Designer With Helpful Feedback

01. When you’re listing revisions use bullet points or numbers.

This is something I do all the time. I like to keep things clean and concise. I wouldn’t say I’m a neat freak, nevermind I am. I mean even the mess on my desk is organized in some way. It just looks messy.

Creating bullet points and numbers makes everything look clean and organized. For example, look at this blog post. All the tips are numbered and separated. If I didn’t add the numbers then it would just be one big blob. No one wants to read things that look cluttered and messy.

Another reason to keep things numbered is that I don’t want to miss any feedback. What if I read through the whole email and accidentally miss something? I’ve received long emails from family and friends who don’t organize their emails into bullet points. It just looks like one big mess and I have missed things because everything was jumbled together.

No matter what industry you’re in, it looks professional to list things in bullet points and numbers. If you’re emailing your family and friends, that would be nice too.

Example:

  • I don’t like the navigation menu in the center.
  • The text looks too small to read.
  • Can we try a different color?

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Brand x Web Design for Tutor in Tinseltown
Client Process · Design Process · Graphic Design · Multimedia · Portfolio · Web

Brand x Web Design for Tutor in Tinseltown

Overview

Tutor in Tinseltown offers tutoring services and behavioral and academic consulting. In the future, Tutor in Tinseltown plans to expand into creating products and workshops that educate and assist parents within those categories.

Target Audience

Parents with children 4-20 who have academic, social, and/or behavioral concerns for their children.

Inspiration Board

Brand x Web Design for Tutor in Tinseltown mood board Read More “Brand x Web Design for Tutor in Tinseltown”

3 ways my RTVF degree made me a natural designer
Graphic Design

3 ways my RTVF degree made me a natural designer

If you didn’t know, before I studied design and front-end web development, my background was in Radio/TV/Film (RTVF). My main responsibilities included writing scripts, revising scripts, filming, and editing. In fact, when I decided to join the Interactive Media Certificate Program (IMCP), I only joined to learn how to create animations (not knowing that it concentrated more on design) but fell in love with design instead. Here are 3 ways my RTVF degree made me a natural designer. Read More “3 ways my RTVF degree made me a natural designer”

Photos you can use to brand your business
Branding · Design Process · Graphic Design

Photos you can use to brand your business

A lot of people don’t know that photographs are part of branding. When you’re adding photos to your website and social media accounts, it’s important to make sure they match your brand style, so your audience will become more familiar with your brand. If not, then it would be hard to recognize your brand from any other account, and you want your account to be recognizable and attract your audience. Here are 3 types of photos you can use to brand your business. Read More “Photos you can use to brand your business”

Brand x Web Design for Death by dessert
Branding · Design Process · Graphic Design · Portfolio

Brand x Web Design for Death by dessert

*This Brand x Web Design for Death by dessert is a fictitious company for my portfolio.

Overview

Death by dessert is a cafe that specializes in a variety of desserts and beverages. They differ from other cafes and coffee shops by having a bright and relaxed atmosphere. The cafe leans more towards a cutesy style without being too feminine. Read More “Brand x Web Design for Death by dessert”