Video Editing and Design for Heather Hartman Coaching
Portfolio · Process · Video

Video Editing and Design for Heather Hartman Coaching

When Heather Hartman first hired me, she wanted me to edit her Facebook live videos into IG TV videos.

If you ever been to a Facebook live, you know that there’s a lot of distractions when you’re live. The reason most businesses go on Facebook live is to give information to their audience. BUT, because it’s live, you also want to talk and interact with your audience.

The combination of giving the information and engaging with your audience makes the video longer than it needs to be. I was tasked with editing out all the small talk and repetitive information so that it’ll fit into the IG TV standard of 10 minutes.

Besides the usual editing of sound, lighting, and bloopers, I also had to change the video dimensions since IG TV is usually viewed on the phone.

Here’s one of the videos I edited for Heather Hartman Coaching.

 

 

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Check out Heather Hartman’s IG TV videos here.

Once we finished this project, Heather Hartman wanted to start a YouTube channel and get serious about creating content.

For this project, I’m taking on the role of her Channel Manager and creating the thumbnails for each video.

 

 

Check out Heather Hartman’s channel here.

 


Package: Video Editing

 

Video Editing and Design for SEEKAYSEE
Portfolio · Process · YouTube

Video Editing and Design for SEEKAYSEE

This project is kind of a passion project. I’ve always wanted to step into the realm of beauty, fashion, and lifestyle vlogs.

I stumbled upon SeeKaySee on YouTube searching for cruelty-free beauty tutorials. I saw her doing one of her creative makeup tutorials and started stalking her on Instagram.

We messaged each other a few times and I started going to her live Twitch streams. If you haven’t been to a live Twitch stream, it’s amazing. It’s like attending a live show and interacting with the host and other people in the chat.

The downside of Twitch streams is they are long and their focus is mainly on gaming, but I think it definitely has potential (for business and other genres).

Getting back on topic, I thought it was a waste not to create shorter videos of her makeup tutorials and add them to YouTube, and that’s how this collaboration came about.

I started repurposing Chris’s 3-hour Twitch videos so they could become short makeup tutorials for YouTube. This sort of morphed into other video ideas.

Check out the video below of funny moments from SeeKaySee. I had fun editing together her funniest moments and adding graphics to match the mood.

Here’s a video from Twitch to IGTV

Want to check out her live Twitch stream? Click here for her channel.


Package: Video Editing and Design

Video Editing and Design for The Virtual Savvy
Portfolio · Process · YouTube

Video Editing and Design for The Virtual Savvy

I’ve been dragging my feet updating my portfolio, but I’m excited to present some of the work I’ve been doing. 

I'm the best

Bragging aside, I was excited to work with Abbey Ashley from The Virtual Savvy. The actual video was already edited, but she wanted to add graphics.

This’ll sound lame, but at first, I wasn’t going to take on the project, but I changed my mind for 2 reasons.

Number 1, I try to say yes to projects as much as possible because I think everything is an opportunity to learn and grow as a person. Number 2, I watched Abbey’s video and fell in love with Abbey’s personality.

I continued to be impressed by Abbey during this project because of her professionalism. It struck me that this must be the essence of being a VA. This excited and inspired me to go all out for this video.

For this project, I used Adobe After Effects because (this is my personal opinion) the graphics tend to have a more high-quality look. I also envisioned using text and wanted to animate them.

In the end, I loved the overall look of the video. Watch the video below to see the finished product.

 

 


Package: Video Editing

Video Editing and Design for Sophie VL
Portfolio · Process · YouTube

Video Editing and Design for Sophie VL

Yay, I’m excited to post my first portfolio for video editing! Here’s the video editing and design for Sophie VL.

Video Editing and Design for Sophie VL

Overview

Sophie VL is a business coach who helps overwhelmed entrepreneurs grow their online business and ditch the plan B.

YouTube Videos

Sophie creates consistent videos every Tuesday and Thursday, so I edit 2 videos a week.

Color Correction and Lighting

The first thing I do for any video is a color correction and adjust the lighting. Before I start any project, I send a questionnaire to my clients. From that questionnaire, I take into consideration the style that the client likes, their brand, and their content when deciding on lighting and color.

 

Before

Video Editing and Design for Sophie VL Before color correction

After

Video Editing and Design for Sophie VL after color correction

Editing and cuts

This is all dependent on the client. At the beginning of the project, there were a lot of jump cuts and heavy editing when there were mistakes. Sophie didn’t care too much for having a lot of edits and cuts, because she wanted to keep things natural.

Before

 

After

Channel Manager

I’m actually the channel manager for Sophie VL. I upload videos, research titles, and tags, schedule the videos and create the end cards for the videos. Sophie only has to concentrate on creating awesome content. Read More “Video Editing and Design for Sophie VL”

Brand x Web Design for Tutor in Tinseltown
Client Process · Design Process · Graphic Design · Multimedia · Portfolio · Web

Brand x Web Design for Tutor in Tinseltown

Overview

Tutor in Tinseltown offers tutoring services and behavioral and academic consulting. In the future, Tutor in Tinseltown plans to expand into creating products and workshops that educate and assist parents within those categories.

Target Audience

Parents with children 4-20 who have academic, social, and/or behavioral concerns for their children.

Inspiration Board

Brand x Web Design for Tutor in Tinseltown mood board Read More “Brand x Web Design for Tutor in Tinseltown”

Brand x Web Design for Hue x Blush
Design Process · Portfolio

Brand x Web Design for Hue x Blush

*Hue x Blush is a fictitious company for my portfolio.

Overview

Hue x Blush is focused on beauty and fashion. They began as one lifestyle blogger and expanded into a company that shares articles and videos on women’s needs.

Target Audience

This site caters to women 16 to 45. They give advice on fashion, beauty, fitness, career, and health. Their target audience loves to read Shape, Marie Claire and they love to watch shows like The Mindy Project and Ugly Betty.

Inspiration Board

Here are the images that inspired the brand for Hue x Blush.

Brand x Web Design for Hue x Blush moodboard

Read More “Brand x Web Design for Hue x Blush”

Brand x Web Design for Death by dessert
Branding · Design Process · Graphic Design · Portfolio

Brand x Web Design for Death by dessert

*This Brand x Web Design for Death by dessert is a fictitious company for my portfolio.

Overview

Death by dessert is a cafe that specializes in a variety of desserts and beverages. They differ from other cafes and coffee shops by having a bright and relaxed atmosphere. The cafe leans more towards a cutesy style without being too feminine. Read More “Brand x Web Design for Death by dessert”