Video Editing and Design for SEEKAYSEE
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Video Editing and Design for SEEKAYSEE

This project is kind of a passion project. I’ve always wanted to step into the realm of beauty, fashion, and lifestyle vlogs.

I stumbled upon SeeKaySee on YouTube searching for cruelty-free beauty tutorials. I saw her doing one of her creative makeup tutorials and started stalking her on Instagram.

We messaged each other a few times and I started going to her live Twitch streams. If you haven’t been to a live Twitch stream, it’s amazing. It’s like attending a live show and interacting with the host and other people in the chat.

The downside of Twitch streams is they are long and their focus is mainly on gaming, but I think it definitely has potential (for business and other genres).

Getting back on topic, I thought it was a waste not to create shorter videos of her makeup tutorials and add them to YouTube, and that’s how this collaboration came about.

I started repurposing Chris’s 3-hour Twitch videos so they could become short makeup tutorials for YouTube. This sort of morphed into other video ideas.

Check out the video below of funny moments from SeeKaySee. I had fun editing together her funniest moments and adding graphics to match the mood.

https://www.youtube.com/watch?v=SWV8Cw6PV48&t=27s

Here’s a video from Twitch to IGTV

Want to check out her live Twitch stream? Click here for her channel.


Package: Video Editing and Design

Video Editing and Design for The Virtual Savvy
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Video Editing and Design for The Virtual Savvy

I’ve been dragging my feet updating my portfolio, but I’m excited to present some of the work I’ve been doing. 

I'm the best

Bragging aside, I was excited to work with Abbey Ashley from The Virtual Savvy. The actual video was already edited, but she wanted to add graphics.

This’ll sound lame, but at first, I wasn’t going to take on the project, but I changed my mind for 2 reasons.

Number 1, I try to say yes to projects as much as possible because I think everything is an opportunity to learn and grow as a person. Number 2, I watched Abbey’s video and fell in love with Abbey’s personality.

I continued to be impressed by Abbey during this project because of her professionalism. It struck me that this must be the essence of being a VA. This excited and inspired me to go all out for this video.

For this project, I used Adobe After Effects because (this is my personal opinion) the graphics tend to have a more high-quality look. I also envisioned using text and wanted to animate them.

In the end, I loved the overall look of the video. Watch the video below to see the finished product.

 

 


Package: Video Editing

How my wrist injury helped me revamp my business
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How my wrist injury helped me revamp my business

Before I get into how my wrist injury helped me revamp my business, I want to give you a peek inside how I was living before my wrist injury happened. I was working more than 12 hours every day. Since I was working so much, my health took a back seat. I already gained like 30 lbs because I started eating foods that were more convenient to save time. Not only that, but I was exercising less. I use to exercise 4 to 5 days a week for about an hour a day, but now I was exercising for 30 minutes for 2 or 3 days a week.

I had the mindset of ‘If you’re not hustling, you’re not succeeding’. My butt was in my chair all the time and my family was definitely annoyed because I was spending less time with them. Then, one day, I was doing a wheel pose after a cool down, and I hurt my wrist. I didn’t really know until the next morning, but I brushed it off and kept working, so the pain increased. It got to a point where I couldn’t do anything. I had to quit working.

I’m a failure

Not working, made me feel like a failure. This was the lowest point in my life because I had to depend on everyone to do everything for me. Not only wasn’t I working, but I couldn’t do any household chores or cook. I was useless. All I did was sit around the house feeling depressed while watching TV. To make things worse, I gained another 20 lbs.

While I was in my depression, I realized I needed a change. I started hanging out with my family more and I was becoming more of a human being instead of a robot who was always working. I also decided to work on some courses that I bought, but hadn’t finished.

During this time, I had an epiphany. There were so many things that I wanted to do, but couldn’t because I was always busy working. What’s the point of working all day, every day if I wasn’t happy? Because of this, I decided I needed to work smarter not harder to create a balance.

How my wrist injury helped me revamp my business

It’s all over

The first thing I realized after my wrist injury was my business is nothing without me. I couldn’t do any work without my wrist. If I can’t work, I can’t make any income. This was an eye-opener for me. How can I take days off, have sick days, and so on if my business can’t survive without me?

At this point, I can’t say that my business will survive without me, but I have systems in place so I don’t have to work as hard as I did when I first started. Read More “How my wrist injury helped me revamp my business”

How to make time to create YouTube videos when you have a crazy schedule
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How to make time to create YouTube videos when you have a crazy schedule

About a month ago, someone on Facebook asked how they could create videos consistently when their schedule was out of control. This person was a student who was juggling classes and work, but this pertains to entrepreneurs too. I gave her a short, simple answer, but I wanted to go into more detail about it here. Here’s how to make time to create YouTube videos when you have a crazy schedule.

How to make time to create YouTube videos when you have a crazy schedule

The easiest way to create videos consistently for YouTube is to have batch days. If you don’t know what batch days are, it’s when you group similar tasks together so that you’ll get things done faster and more efficiently.

Even though I haven’t created videos in a while, I want to share how I batch tasks. This even works for when I’m working on my client’s videos. Pay attention, because if you want to save a lot of time and be more efficient this is for you.

Planning

Before you hit record, plan your videos in advance. If I’m creating a video or even a blog post, I already have a list of titles to choose from. In fact, I have a list of a year’s worth of blog posts and video ideas (I thought I was going to start creating videos, so I already started planning them).

Preparation is the key to everything. Here’s the easiest way to create a list of video content ideas.

 

Planning

 

01 Braindump everything

If you just start out making a list of ideas, it can be too much. Before you start brain dumping all the things you want to create, first start with categories. Come up with 3 to 6 categories that you want to stick to for your videos. For example, if you’re a coach for entrepreneurs maybe you want to stick to motivation, productivity, and planning. If you’re a fitness vlogger you could create videos that pertain to food, fitness, and motivation.

Once you create your categories, then start listing ideas for each category. Let’s use the fitness vlogger as an example. Under the category of fitness, you can list:

  • 5 ways to a smaller waist
  • My gym routine
  • Get rid of those chicken wings
  • How to stretch before you exercise

The fewer categories you have, the more you have to braindump because you’re creating a year’s worth of content. If you only have 3 categories, and you’re making 1 video a week, then you would have to create 13 ideas for each category. 6 categories would make 9 ideas for each category.

02 Create an editorial calendar

Now that your list is ready, you can create an editorial calendar. You can write out which video you want to create for each week. If you don’t have time to plan out too far in advance, then at least do a month. 1 month should equal 4 or 5 videos if you’re creating 1 per week.

You can also look at your schedule and find a 2-hour time block so you can start recording. If you’re creating short videos, you should be able to record 4 videos back to back. I’ll get into this more after we finish planning. Read More “How to make time to create YouTube videos when you have a crazy schedule”

Video Editing and Design for Sophie VL
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Video Editing and Design for Sophie VL

Yay, I’m excited to post my first portfolio for video editing! Here’s the video editing and design for Sophie VL.

Video Editing and Design for Sophie VL

Overview

Sophie VL is a business coach who helps overwhelmed entrepreneurs grow their online business and ditch the plan B.

YouTube Videos

Sophie creates consistent videos every Tuesday and Thursday, so I edit 2 videos a week.

Color Correction and Lighting

The first thing I do for any video is a color correction and adjust the lighting. Before I start any project, I send a questionnaire to my clients. From that questionnaire, I take into consideration the style that the client likes, their brand, and their content when deciding on lighting and color.

 

Before

Video Editing and Design for Sophie VL Before color correction

After

Video Editing and Design for Sophie VL after color correction

Editing and cuts

This is all dependent on the client. At the beginning of the project, there were a lot of jump cuts and heavy editing when there were mistakes. Sophie didn’t care too much for having a lot of edits and cuts, because she wanted to keep things natural.

Before

https://www.youtube.com/watch?v=Uk3vDQgNW2g&t=9s

 

After

https://www.youtube.com/watch?v=oGmd3eI03bA

Channel Manager

I’m actually the channel manager for Sophie VL. I upload videos, research titles, and tags, schedule the videos and create the end cards for the videos. Sophie only has to concentrate on creating awesome content. Read More “Video Editing and Design for Sophie VL”

5 easy tips for creating captivating YouTube Thumbnails
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5 easy tips for creating captivating YouTube thumbnails

If you’re a business owner, you might think that creating captivating YouTube thumbnails is hard, but it’s actually really easy. All you have to do is think of thumbnails as book covers. The only difference is that on YouTube, you are judging a book by its cover. If you’re just starting off making YouTube videos, the thing that will get viewers to click on your videos (besides SEO), is your thumbnail. Here are 5 easy tips for creating captivating YouTube thumbnails.

5 tips for creating captivating YouTube thumbnails

If your video is showing up on searches, you want to be the video that viewers click on. If the title and content are the same, hopefully, your content matches the title, the best way to stand out is your thumbnail. As a beginner starting off on YouTube it’s important to focus on the design of your thumbnail. Let’s get started.

01 Put a face on it

It’s time to start posing because faces are the way to getting noticed. No, really. A thumbnail with your face on it is more likely to get clicked on than a thumbnail without a face. That’s probably why you see all those goofy and extreme facial expressions on YouTube thumbnails. Am I telling you to go that extreme? No, but if you’re making videos showing your face anyway, then you might as well put it on your thumbnail.

put a face on it

 

The easiest way to get your image is to make a still image from your video content. Sometimes this doesn’t always work, especially if you care about the way you look. I’m not going to lie, I definitely care about how I look, so when I’m editing videos, I try to pick a video that makes you look good. If you’re editing your own videos, there will be more times when you pause your video and you’re making an ugly face than a flattering one.

Because I know that image is important, I tell my clients to pose at the beginning of their video. Hit record and pose for 5 seconds, then do another pose, and another. It feels dumb, but you’ll have thumbnail choices that you won’t hate. If that’s too embarrassing or you want to have more control of your image, I have a client that takes selfies instead and gives those to me for her thumbnail options.

02 Text is everything

 

put text on your thumbnail

 

When you’re starting off with vlogging, having text on your thumbnails is really important. Why? Because no one will click on a video if they don’t know what it’s about. Here are some tips on creating the title for you YouTube thumbnail:

  1. Make sure the title is relevant to your YouTube video.
  2. Your thumbnail title doesn’t have to match the YouTube title.
  3. Try to make it short and catchy.  Most people are skimming thumbnails.
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Become an AUTHORITY in your niche and get more subscribers now! Stand out online and learn how to brand your YouTube channel in this 5-day email course. You'll also be subscribed to 'On Wednesday, We Go Rogue' and get access to the Go Rogue Library.

When you make it to the big time, you won’t have to worry about it. That’s why you see big accounts sometimes don’t have text on their thumbnails because people already know who they are. Read More “5 easy tips for creating captivating YouTube thumbnails”

7 video content ideas for businesses on YouTube to help grow their following
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7 Video content ideas for businesses on YouTube to help grow their following

If you’re on YouTube, you’re trying to stand out with your content and attract your target audience and get them to subscribe to your channel. You know what’s not going to get subscribers? Boring how-to videos. I’m not saying to stop doing those videos. In fact, I think they’ll attract your audience. People go to YouTube to learn how to do things. BUT, if you want them to hit subscribe, then you have to think like a lifestyle vlogger. That’s why I created 7 video content ideas for businesses on YouTube to help grow their following.

Why think like a lifestyle vlogger? If you’ve ever been on YouTube, you’ll notice that these people are like celebrities.  Viewers watch their videos mainly because they can relate to them or want to become them. It’s rare that people will subscribe just to learn something. In fact, a lot of people love to binge watch videos when they go on YouTube. Who wants to binge-watch educational videos?

Basically, you have to build a connection with your audience. Your viewers have to form an attachment to you, and the best way is to think like a lifestyle vlogger. Below are 7 video content ideas to add personality to your channel.

7 video content ideas for businesses on YouTube

01.  Behind the Scenes or Inside look

You can do a behind the scenes look at your office or a process of your business. This is the number one reason why we stalk celebrities. We want to know their daily routine, how to be as successful as them, and just everything about their life.

Tour

 

Business video ideas:

  • Inside look at your morning routine
  • An inside look at how you stay productive
  • Behind the scenes of your work process
  • Inside look at how you plan your work day

02. Monthly favorites

If you’ve watched lifestyle videos, you’ll notice that there are quite a few ‘Monthly Favorites’ videos. These videos consist of products that vloggers loved that month. You can take this same concept and use it for your business. Also, if you’re an affiliate, this is an extra way to promote to your audience without being too salesy.

 

Monthly favorites

 

Video ideas:

  • Book reviews
  • Favorite tools that you’re using
  • Favorite product that you’re using in your business or that helps your business

Read More “7 Video content ideas for businesses on YouTube to help grow their following”

On Wednesdays We Go Rogue
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On Wednesdays We Go Rogue

If you follow me on Instagram, you know that I scrapped my old newsletter and decided to make a change. So now, On Wednesdays, we go rogue! What does that mean? Every Wednesday, I’m popping in your inbox to give you updates and tips that’ll help your business. Not only that, but the resource library is going to be a membership extension to the newsletter. It’ll be called Go Rogue Library. It’ll still house all your resources, but they will also be released in my emails so that you won’t have to keep signing up every time for an opt-in. 

 

On Wednesdays we wear black

What you can expect

On the road to domination

If you’re not learning then you’re not growing! In this section, I’ll shine a spotlight on the things that I’ve used to grow my business. This will be freebies, videos, products, courses, or tools that I’ve actually found useful for my business. Just think of this as professional development. You should be doing that at least once a week anyway.

 

Who run the world

There’s definitely rest for the wicked, the wickedly awesome that is…

The #1 thing I regret about starting my business journey, is that I was 100% about my business. So much so, that I’d get ill and had no time for the people around me. Most people start their own business because they think they’ll have time to do all the things they want, like hanging out with family and friends, having hobbies, traveling and so on. If you’re hustling 24/7, then you’re doing it wrong.  In this section, you’ll get a peek at what I’m doing on my downtime.

 

treat yourself

 

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Get weekly YouTube, branding, Wordpress, and business tips and VIP discounts and promotions delivered straight to your inbox along with access to the Go Rouge Library. 

Read More “On Wednesdays We Go Rogue”

Video editing process
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My video editing process

My biggest goal when editing and creating designs for videos is to help you attract your dream audience and become THE authority in your field. When I first envisioned my video editing process for this service, it was geared towards YouTube, but I have since expanded to other social media. The clients that I’m currently working with wanted videos created for Instagram, Instagram stories, and Facebook, so I added those options into this package.

My other goal is to focus on adding lifestyle elements to videos for entrepreneurs. Why? Because your audience wants to connect with you and once they do, they’ll want to follow/subscribe to your account and stay updated. I don’t want you to create a one and done video (those videos people look for to learn something, and when they do, they leave your channel and forget about you). I want you to create an audience that is excited to watch your videos consistently. Now that you know my main goals, here’s what you can expect from my video editing package.

My video editing process

Doing the homework

Once you book my service, you have a little homework to do. The first thing I do when you’re booked as a client is adding you to a project in Asana. Asana is a project management system and it’s where we’ll be doing all of our communication (you’ll still get email notifications, but through Asana).

Don’t worry, it’s FREE and easy to use. I’ll assign you to your task (your homework) and you’ll also see where I am and when things are due for your project. This makes it easier to communicate and manage all our files.

After you get access to your project in Asana, you’ll see that you have a questionnaire to fill out. This questionnaire helps me figure out what style to edit your videos in, your branding, who your audience is, and so on. I need this completed before I start editing your videos.

Also, on the questionnaire, there’s a section that lets me know how you’ll deliver your videos. You’ll let me know if you use Dropbox, Google Drive, Onedrive or any other cloud storage you have. If you want me to upload your videos to YouTube, you can provide access to your login or you can add my email address to your account.

Once you finish the questionnaire, you just mark the task as completed in Asana. The next homework assignment is to give me your brand style guide or elements of your brand (if applicable).

Click here to read more about the client process.

Click here to learn more about Asana. Read More “My video editing process”

Why you should have a website
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Why you should have a website

In this day and age, having any type of business is the main reason why you have a website. No matter who you’re trying to attract, one of the first places they will look is online. Even if you don’t have a business, if you’re trying to create an audience, then a website is still important.

Why you should have a website, for reals

Having a website is important because you own it. You get to decide what to post or sell. It’s your own headquarters and you can build a community on it. If you’re thinking that’s what you use social media for, well think again.

Building your own community

Even though you have a community on social media, there’s only so much you can do on it. You can’t post what you want all the time on there. Plus it’s ever-changing. It’s getting harder and harder to start a community because all they (the social media giants) care about is making money now. If you were one of the first people on social media, that was fine, and you probably have lots of followers, but that is not the case now.

You can’t collect emails from social media. What if later down the line you want to start selling products or services or what if you want to start blogging or vlogging? You need a community or a loyal audience for that. Not everyone on social media will want to be a part of your community, but your fans will visit your website and sign up for your newsletter.

A newsletter will help you create an awesome community that is interested in the topics you want to blog or vlog about. They will also be interested in buying products from you because you would have built trust within your community. The easiest way to get people to sign up is through your website.

community

I’m looking at you, YouTube

I love watching videos on YouTube. I’m one of those people who becomes a super fan when I like a vlogger. The first thing I do, after I binge watch all their videos, is go to their bio and look for a website.

My biggest pet peeve is when they don’t have a website. You have all these followers who adore you and you don’t have a website? That’s crazy. I’m practically ready to stalk your website and buy all the things you like, but nothing. Read More “Why you should have a website”